To many in our entitlement-addicted society, going the extra mile is a jogging term. On more than one occasion, I’ve heard a worker insist that something he was asked to do was not part of his “job description.” Balderdash. Precise job descriptions are B.S. in the world of the entrepreneur.

I guess I’m just old fashioned, but, to me, everyone’s job description is to do whatever it takes to please both his employer and his company’s customers. If this isn’t the description of his job that a person holds in his mind, he’s probably not going to go very far in his company — or in life in general. A person who uses his official job description as a shield against having to please customers is destined to go through life frustrated over his lack of advancement.

A true entrepreneur never uses the excuse that he’s too tired or, worse, too busy to deliver what he promised and deliver it on time. He knows that customers don’t have a great deal of interest in how tired or how busy he is.

Always keep in mind that when you do whatever it takes to get the job done, it separates you from the pack.